Posts Tagged twitter

Haul Videos Become The Latest Fashion & Technology Craze

Haul Videos Become The Latest Fashion & Technology Craze

So, being in the fashion and technology industry plus being a blogger, a consultant and having to manage clients plus keeping up with my own social media sometimes I need help finding the latest trends. Thank God for my Tweeps! They send me amazing links and information that keep me updated.

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Twitter Ad-Platform Wishlist from A User & Marketer POV

Twitter Ad-Platform Wishlist from A User & Marketer POV

Sooooo…..we all knew it was coming we just didn’t know when. The rumor around the web is that Twitter’s new ad-platform will be launching on March 15th at the SXSW conference.
As a fashion marketer I am excited about the new opportunities. I’m hoping the new Twitter-ad platform will solve some major marketing issues for my clients [...]

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Twitter Contest Example For Online Retailers

Twitter Contest Example For Online Retailers

Thanks for all the comments and questions sent to me through email this past 2 weeks. I’m going to work hard to answer all of them one by one in detail.  One reader recently asked:
Q. “What does a great Twitter contest look like?”
Well, the example I love best is Overstock.com’s Mt. Kilmanjaro 7 Days to [...]

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20 Advanced Social Media Strategies For Fashion Businesses

20 Advanced Social Media Strategies For Fashion Businesses

Although the large majority of fashion related businesses are just beginning to get their feet wet with social media, online marketing, and online public relations. Many of you have a twitter account, have a Facebook Fan Page, are reaching out to bloggers, are connecting with your users and have conquered the basics.
So what’s next? What [...]

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Airess & Church Speak on Their Fearless & Fashionable Approach To Social Media Marketing

Airess & Church Speak on Their Fearless & Fashionable Approach To Social Media Marketing

What fashion company online has been fearless enough to throw all traditional business tactics by finding their merchandise using design competitions, naming their company after the winners, launching their brand on Twitter and vowing to never be in stores?
Meet Airess & Church, a denim lifestyle brand founded by former Cross Media Marketing executive Courtney Wilson [...]

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How to Develop a Fashionable Giveaway Online While Increasing ROI

How to Develop a Fashionable Giveaway Online While Increasing ROI

If you give it away they will come. It’s the number one rule of viral marketing and it works. However, when I first started providing fashion related businesses with online public relations and marketing back in 2007, I made a crucial mistake with one of my clients. We gave something away (and it was [...]

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