Posts Tagged Fashion News

Fashion and Social Media Leaders Speak on the Future

Fashion and Social Media Leaders Speak on the Future

Image: Purple Future by Metaldoll
This year at the Fashion Techie we’ve been thinking about the future of fashion and technology. We’ve reached a new decade this year, at NYFW there are more social media and fashion events than I can count and many companies have stepped forward and embraced fashion and technology as a [...]

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20 Advanced Social Media Strategies For Fashion Businesses

20 Advanced Social Media Strategies For Fashion Businesses

Although the large majority of fashion related businesses are just beginning to get their feet wet with social media, online marketing, and online public relations. Many of you have a twitter account, have a Facebook Fan Page, are reaching out to bloggers, are connecting with your users and have conquered the basics.
So what’s next? What [...]

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5 Places Online Fashion Designers Can Utilize To Market Designs

5 Places Online Fashion Designers Can Utilize To Market Designs

As of today, the most powerful marketing tool for fashion designers is still word of mouth, print and in-person networking. However, that doesn’t mean that online marketing can’t help you get one step ahead of your competition…and one step closer to your goals.
Before I give my pick for the best websites that fashion designers [...]

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What is Fashion 3.0?

What is Fashion 3.0?

One of the most fascinating discussions to date has to be the emergence of Web 3.0….which translates to Fashion 3.0 for those of use involved in online fashion. I’ve always been one of those people who obsess over what’s coming next or what’s going to happen next in technology.
The funny thing is – if you [...]

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How to Develop a Fashionable Giveaway Online While Increasing ROI

How to Develop a Fashionable Giveaway Online While Increasing ROI

If you give it away they will come. It’s the number one rule of viral marketing and it works. However, when I first started providing fashion related businesses with online public relations and marketing back in 2007, I made a crucial mistake with one of my clients. We gave something away (and it was [...]

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DIY Online Marketing In 2010, Will Your Fashion Business Survive?

DIY Online Marketing In 2010, Will Your Fashion Business Survive?

According to Wictionary, Do It Yourself (DIY), means to perform oneself a task usually relegated to an expert. Today, due to the economy, popularity of social media and short term ROI, many fashion related businesses have decided to go head and try DIY online marketing for their brand instead of hiring an expert.
Usually, I am [...]

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Virtual Fashion Gifts for the Last Minute Shopper

Virtual Fashion Gifts for the Last Minute Shopper

Yeap. It’s December 23rd and I haven’t done any Christmas shopping yet. Honestly, as much as I love shopping, I refuse to enter any mall or store or boutique because of the chaos. I also refuse to order online and have something shipped. At this stage in the game, shipping will probably costs more [...]

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5 Ways to Cure Social Media Overload Before 2010

5 Ways to Cure Social Media Overload Before 2010

2010 will be the year of information overload, and managing your social media profiles by getting rid of all the junk can help you get to relevant information quicker, effectively promote your store, blog or brand and make social media a little less overwhelming.
1. Clean Up Your Twitter Followers
One of the pains of Twitter is [...]

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My So Called Dress Collection

Being geek is chic, and being a tech geek fashionista myself, I’m so glad this trend became hot. That’s why I was very excited to stumble upon miss bruno’s My So Called Dress Collection! According to Shirley Bruno, a co-designer of the brand, “The collection was inspired by our Island/City Girl complex, crazy graphic patterns [...]

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The Tastemaker Diaries

I am very happy to announce that I am now the resident Gadget Hound at the Tastemaker Diaries, the blog at StyleFeeder, along with some other pretty saavy women. I’ll be talking about gadgets as they relate to fashion so feel free to check me out with the other writers including Jackie the “College [...]

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